General Catalogue 2023 DIGITAL

The GEHWOL brand – everything for the well-being of the feet since 1910 Over the course of decades, Gerlach has become synonymous with foot care. Its brand, GEHWOL, was officially registered in 1910 and has stood for the well-being of the feet ever since that time. The versatile product range offers solutions for every foot problem. The GEHWOL Fusskraft product line – exclusively for foot specialists The GEHWOL Fusskraft foot care brand was introduced to the market in 1961, with 80 years of experience and making use of the very latest findings. While it was advertised as a product to be used in and sold by practices back then, this brand now constitutes the exclusive product line for professional foot care, whose full product range meets the needs and ensures the well-being of patients‘ feet. Loyalty to the expert trade – for expertise in treatment and advice As a partner with a long tradition, Eduard Gerlach GmbH has built up trust with the expert trade with its expertise in the business of foot care and high-quality products throughout the decades. This trust is reflected in the recommendation and sale of the products. By consciously choosing to sell our products via the expert trade and by competent advice provided by the extensive field service, we jointly show expertise in the business of foot care. Product quality – for the shared image and customer satisfaction The GEHWOL brand has always stood for quality. Quality assurance at Gerlach has a three-stage quality control system, starting with receipt of all utilised raw materials and ending with finished products. For GEHWOL products, we want to make sure that customers always receive flawless products of consistent high quality. If it says GEHWOL, it has to contain GEHWOL. Research and development – for successful advances in professional foot care Eduard Gerlach GmbH has the mission of further developing the professional foot care market. Gerlach loves feet and will do everything to keep them healthy. A competent team from various departments of the company develops ideas, and they don‘t just meet current market requirements. At Gerlach, we also seek out trends so that we can serve future markets. Even in the future, the company wants to be able to say: Feet that move a lot should always be nourished with GEHWOL. The GEHWOL brand promise GEHWOL – out of conviction