General Catalogue 2023 DIGITAL

4 Our values Employee orientation Gerlach has a loyal workforce. Eduard Gerlach GmbH is the employer of people who feel connected to the company, identify with the company and the brand and live this way. Tradition and family Eduard Gerlach GmbH has been committed to foot health for five generations. Knowledge that has been passed on in the family has accumulated in the company for generations. Thus, the company is able to keep growing. The family idea has played and still plays an important role in the company. Closeness to nature In product development at Gerlach, emphasis is placed on natural ingredients and the use of essential oils. Gerlach stands for the leitmotif: Natural power for the well-being of the feet. The basis of many GEHWOL products is the best of nature. Purity and naturalness, effectiveness and durability play an important role here. Innovation Gerlach sees itself as a source of inspiration for pro- fessional foot care and as a pioneer in the foot care market. The company was born out of an innovation – the foot cream. It should continue to grow in the future through innovations for new product ideas. Quality At Gerlach, strict guidelines apply in the area of quality assurance. Diligent selection of raw materials, conscientiousness in the production of the products and in the testing of the finished goods ensure consistently high quality. Loyalty to the specialist trade Through the deliberately chosen distribution channel through the specialized trade, Eduard Gerlach GmbH has built up trust for years and cultivates a loyal partnership. With its well-known brands, the company provides retailers with products that meet all the requirements of sophisticated care. Customer focus With its products, the company has been "caring for the well-being of the feet" for more than 150 years, and will continue to do everything it can to keep them healthy in the future. Helping the customers with their foot problems to meet their needs and desires – this is essential for Gerlach. The brands GERLASAN and GERLAVIT expand the product range with body care products. T H E G E R L A C H C OM PA N Y